Hastings Hotels

The world famous Europa Hotel,

Founded in 1966, Hastings Hotels is Northern Ireland’s leading collection of hotels. The group has seven luxurious hotels each with its own character and distinction including the 5-star Culloden Estate & Spa, the world famous Europa Hotel, Northern Ireland's largest hotel, the Grand Central and the magnificent Slieve Donard Resort and Spa in Newcastle.

Working with Hastings Hotels since 2012, FBC supports the group’s corporate and consumer activity through the implementation of a carefully planned communications strategy. This includes a wide range of activity including creative press releases, influencer and media engagement, industry commentary, corporate profiling, hotel reviews and CSR activity ensuring regular coverage in print, online and broadcast media.

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“Fiona Brown, principle at Fiona Brown Communications has been the PR consultant to Hastings Hotels since her company’s inception in 2017. Prior to this, Fiona looked after our account with such dedication so when she set up her own consultancy it was obvious we should retain her services.

She oversees the PR of our seven hotels in Northern Ireland with great passion. Even throughout lockdown she has created stories and encouraged us to keep our hotel names in the media and our brand alive.

Fiona writes extremely well and her knowledge of the local media and digital influencers has given her a reputation in the PR world that anyone would envy and admire. She has brought the Hastings Hotels name to so many in Northern Ireland and the Republic of Ireland.

Working with third parties such as Tourism Northern Ireland, Visit Belfast, Belfast Chamber of Commerce and others she is able to use them also to promote the hotels. She also works closely with the PR agency we use in the UK and she proactively shares releases to allow consistency enabling our news to go further.

I am very happy with the service she has provided to us over the years as she knows our hotels and our teams personally and they are all happy to cooperate with Fiona for activity. I would have no hesitation in recommending her to any companies who require an expert and dedicated, passionate, proactive and knowledgeable PR consultant.”

Julie Hastings, Marketing Director, Hastings Hotels